Digital Marketing for Beauty & Skincare Services

Skincare, Salons, Spas, Massage parlors, and Beauty product businesses
Beauty & Skincare Digital Marketing

All of our digital marketing services use a customer centric strategy in an effort to help your business succeed. Whether you have one location or many locations, we specialize in helping salons and stores in skincare, hair, and beauty, and massage marketing services. 

  • Social Media Marketing

     We have end to end social media marketing, including reputation management. We will help you attract more clients using a strong presence on social media through informative content, daily engagement, and follower interaction. We also promote discounts, client services, appointment bookings, and more while gaining customer leads and new clients using social media marketing.

  • PPC & Google Ads

     Pay-per-click search ads promote the services you offer clients, the products you carry, and the highlights of your brand. We laser target these ads by only targeting users searching for the services you offer or products you sell. With the highly targeted audience, we also retarget users who have visited your website with display ads that visually represent your brand’s products and message. A more qualified audience means more conversions for your brand. 

  • Email Marketing

    This is a popular service with our beauty clients because you can easily keep your consumers informed. We use a personalized focus to stay in touch with them about new products, open appointments, and trending styles in the beauty industry. Connect with current and future customers through weekly or monthly email newsletters about the products and services you offer. Use newsletters to further results seen from all other marketing efforts. 

  • Content Marketing

    We will help you produce quality content that informs clients and consumers about your services and products. This will push their decision to visit your business or book an appointment. Produce consistent valuable content that keeps website visitors continuously coming back to make purchases. 

  • Website Design

    Your website is first level of interaction you may have with a patient. Show the capabilities of your brand and products. Start building their trust with a clean and professional website design that offers ease of navigation, and simple ways of contact. 

  • Search Engine Optimization (SEO) - Organic

     Rank in the top 10 of search engines when consumers search for skincare products, local salons, massage parlors, or beauty services. Be the first business to meet their needs and answer their questions.  Experience the benefits of SEO for years to come when you maintain it with our services. 

Beauty Marketing is on the Rise in 2019

 

Customers are purchasing clothing and other products online, but are they buying skincare, hair, and beauty products since they can’t test them first? Of course they are! And quite often, too! The latest craze in beauty marketing are all the amazing abilities digital marketing gives you. You can instantly share and promote new products, videos, tutorials, before/after photos, and more to further show clients and customers the capabilities of your products and employees.

If you're not utilizing beauty marketing to advertise your newest skincare products or the latest styling options available at your salon, then you’re missing out on a huge opportunity! And lots of revenue! Contact us today, and we will help you create the digital marketing plan you need to boost your business success! Feel free to keep reading about how digital marketing can make an impact on your business.

Digital Marketing that will Relax and make you Beautiful!

 

The benefits of digital marketing are virtually endless in the digital world, but we will highlight the greatest benefits to you and your business.

- More Appointments and Sales

Fill your appointment books and restock your shelves more often when you advertise your products and services online with us.

-Greater Brand Awareness

Build your brand name and reach more people through digital marketing. You will drive a ton of traffic to your website, social media channels, and through your doors when utilizing the opportunities offered to you through digital marketing. Due to recent trends in the industry, people are 250% more likely to be influenced by blogs or social sites. Make your brand known and capture your target audience’s attention.

- More Referrals

Your business relies on referrals as a chunk of your marketing. Digital marketing will skyrocket your referrals. Most people place the same level of trust and credibility in an online review as they do a personal referral from a friend or family member. Boost your reviews and referrals to thousands through digital marketing.

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How we are different

  • We Know Your Business

    Be on top of the marketing game when you work with us. Your operating in a niche industry that requires a attention to detail. We build a custom marketing strategy for your brand, not a blanket method like other companies. We’re talking about professional highlights, not some overall box color. We’ve had dozens of beauty clients see tremendous success after they started working with us. We’ll help you determine the best digital marketing path for your salon or brand and work with you to surpass your goals. 

  • We Know Beauty (At least how to Market it)

    Would you trust a new artist to do a treatment on your hair if they had never worked with color before? Probably not, so don’t trust your business with a firm who has never had a client in the beauty industry. We have, so we know what your clients and consumers expect from their beauty and skincare lines and we deliver on those expectations. 

Our Proven Methods for Beauty & Relaxation

 

We actually care about your success – which is why we factor these strategies into your digital marketing campaign.

  1. Personalization- When customers look for a new skincare line, massage parlor, spa, or hairdresser, they want one they can trust. We make our marketing efforts personal to build that trust.
  2. Knowledge is Power- Providing customers with as many beauty tips and hair hacks as possible is key to keeping them as customers for life.
  3. Provide Value- We keep your target audience and brand goals in mind. We’re always striving to help you make your customers happy.

How We Deliver Success

  • Research & Analytics

    Step number 1 in creating any digital marketing plan is knowing your industry and your competitors. Before we create or publish any content, we thoroughly analyze  your competitors and set up a custom marketing strategy for your brand. 

  • Content 

    We will consistently create captivating valuable content that keeps website visitors and social media followers coming back for more. 

  • Leads & Conversions

    Get more leads and more customers with social media advertisements that attract people most likely to purchase from your business. 

  • Engagement

    Increase engagement through daily account monitoring on all digital platforms.

Take the next step to grow your business to new levels

Consumers and your customers want convenience when it comes to their beauty regimen. They want the ability to place orders online, view tutorials, see new product launches, book appointments, and share fun content with their peers. They want all of this with a simple click of a button or tap of a finger. Luckily our digital marketing services can help you provide all of this to your fans and more. 

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We have generated over 384,356 leads for our clients using digital marketing.

Click the button below to schedule some time to talk.